Golfbreaks and Mastercard Renew Partnership for 2020

21 January 2020

Claret Jug to visit Golfbreaks HQ as 2020 campaign gets underway

Golfbreaks has confirmed the extension of its customer-focussed partnership with Mastercard. The announcement follows the successful implementation of the 2019 campaign which saw 16 Golfbreaks customers tackle an immaculately conditioned Royal Portrush as part of Mastercard’s Patrons Day just a month ahead of The 148th Open Championship. Hosted by two-time Open Champion Padraig Harrington, the guests attended a personal clinic from Harrington before the round, and a dining experience in Royal Portrush’s clubhouse in the evening.

The 2020 activation will again see Golfbreaks customers take part in Mastercard’s Patrons Day, this year hosted at the site of the 149th Open Championship, Royal St George’s Golf Club in Kent. Golfbreaks customers who pay for a trip with their Mastercard between 27th December 2019 and 30th April 2020 will be entered into the prize draw, with four winners drawn – each able to bring three guests for an experience of a lifetime. In addition to the Patrons Day attendees, Golfbreaks and Mastercard will also offer the opportunity for customers to win accommodation and tickets to The Open at Royal St George’s.

To commemorate the extension of the partnership, and Golfbreaks’ continuation as an Authorised Provider of tickets for The Open, the Claret Jug visited Golfbreaks’ Windsor HQ on Monday 20th January 2020. The Claret Jug’s visit, courtesy of Mastercard, allowed Golfbreaks’ staff the opportunity to get their own picture with the most famous trophy in golf. The trophy appearance kicks off a big year of on-site activations at tournament and events for Golfbreaks both in the UK and in the USA, building on the recent announcement of a Global partnership with the PGA TOUR in late 2019.

Golfbreaks Head of Commercial Marketing, James Somerside, commented: “We’re extremely proud that our Mastercard partnership continues to grow, and that we’re working together to create something so memorable for our customers and staff. Having the Claret Jug in our office was a fantastic experience, and we’re already seeing great interest from our customers who are eager to be a part of the 2020 Patrons Day at Royal St George’s.”
Mastercard’s Merchant Marketing Director for UK and Ireland, Nigel Thomson, said: “We’re proud to be a Patron and the Official Card of The Open. This prestigious championship is where the world's finest golfers set out for the honour of lifting one of sport’s most iconic trophies: The Claret Jug. Bringing the Jug to the Windsor office is a great way to kick off our third year of working with Golfbreaks.”

ENDS

For all media enquiries, please contact James Somerside Head of Commercial Marketing Main: (0845) 678 2400
Email:
jsomerside@golfbreaks.com

Golfbreaks boilerplate:
Golfbreaks.com, one of the world’s largest and longest established golf travel companies, was formed in 1998 by Chief Executive, Andrew Stanley, and now organises golf breaks, holidays and tournament experiences for over 230,000 golfers annually at over 2,500 resorts and golf courses in the UK, Europe and Worldwide.

With 20 years’ experience and an expert team that is passionate about golf and travel, the company is known for delivering outstanding choice, value and service, with the reassurance and security of booking with a fully bonded travel company - In post-trip surveys 99% of customers indicated they would rebook with Golfbreaks.com, as authenticated by Reevoo.

Golfbreaks.com are also the only golf travel company to reward customers for their loyalty with discounts on future bookings through the innovative Breakpoints customer rewards programme.

The 150 staff in the main company headquarters in Windsor, Berkshire, UK also support the local sales offices in Charleston, South Carolina, USA and Copenhagen, Denmark.

Golfbreaks.com prides itself on an unwavering commitment to developing employees and has had an Investors in People accreditation since 2006. In 2015, the company was awarded the Gold standard for the 2nd time, joining the top 7% of accredited UK organisations.

Mastercard boilerplate:
Mastercard (NYSE: MA),
www.mastercard.com, is a technology company in the global payments industry. Our global payments processing network connects consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Mastercard products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow us on Twitter @MastercardNews, join the discussion on the Beyond the Transaction Blog and subscribe for the latest news on the Engagement Bureau.

Notes to editors
Mastercard’s sponsorship of The Open:
Since 2012, Mastercard has been an Official Patron of this legendary competition and looks forward to continuing its association with legends of the sport like Tom Watson, Ian Poulter and Justin Rose.

As Official Card of The Open, Mastercard relishes immersing cardholders in the rich history and excitement of the oldest and most prestigious championship in professional golf. Cardholders can enjoy complimentary access to the Mastercard Club within the Spectator Village with food and beverages to purchase as well as exclusive activity such as appearances by the Mastercard golf ambassadors.

Contact:

Steve Hemsworth - Managing Director
Golfbreaks.com
Tel: +44 (0) 845 678 2400
Fax: +44 (0) 845 678 2500
Email: shemsworth@golfbreaks.com