PGA NovaWorld Phan Thiet becomes first golf course in Vietnam to install integrated software

12 September 2022

- Benefits of the new integrated software will see a faster, enhanced playing experience created for golfers visiting the world class resort -

PGA NovaWorld Phan Thiet has announced a new partnership with Golf Genius and Tagmarshal, becoming the first golf course in Vietnam to install an integrated software system of this kind.

By implementing both Tagmarshal and Golf Genius software, Vietnam’s premier new golf destination continues to develop and improve the overall player experience, bringing many benefits such as live scoring and leaderboard technology, to its members and guests.

The management staff at PGA NovaWorld Phan Thiet will be assisted in optimizing the pace and flow of play across the two Greg Norman-designed championship courses through a state-of-the-art GPS system provided as part of the Tagmarshal technology.

Full, real-time operational oversight and reporting provides the tools to manage on-course operations effectively, resulting in enhanced player experiences and increased efficiency as the resort continues to become one of Vietnam and Asia’s most sought-after golf destinations.

Bodo Sieber, Tagmarshal – Chief Executive Officer, said: “Enhancing the player experience is important to us. We’re proud to partner with PGA NovaWorld Phan Thiet, helping them to use Tagmarshal’s optimization technology to create truly exceptional player experiences at their course. We’re also thrilled to work with integration partners, Golf Genius Tournament Management software, and look forward to bringing the synergies of these two technologies to golfers in Vietnam.“

Peter Shaw, Golf Genius – Director of Sales Asia Pacific, added: “From the outset, the team at PGA NovaWorld Phan Thiet has always strived to be an industry leader. As the only course in Vietnam utilising Golf Genius Software, our team is excited to work with their team and assist them to deliver best-in-class golf events for their customers. Golf Genius will help engage customers from the start of a tournament right through to communicating with them post-event. Adding an integrated solution for scoring with Tagmashal streamlines the player experience. PGA NovaWorld Phan Thiet is the first with the Tagmarshal/Golf Genius integrated solution in Vietnam which is very exciting.”

PGA NovaWorld Phan Thiet showcases 36-holes of championship golf, offering stunning ocean vistas alongside a rich and varied test. As the only PGA of America accredited venue in the region, the resort offers the next generation of local talent the opportunity to train and develop their games, helping to grow the sport in Vietnam.

Andrew Bowles, Nova Golf Clubs – Managing Director, commented: “Becoming the first golf course in Vietnam to implement these integrated software systems is a signal of our commitment to providing world-class service to all guests of PGA NovaWorld Phan Thiet.”

The venue forms part of the wider NovaWorld Phan Thiet resort, located 200km east of Ho Chi Minh City. The 1,000 hectare oceanside city project aims to become one of Asia-Pacific’s leading tourism destinations, recently opening a new 25-hectare NovaDreams Adventure World theme park, in addition to a 16-hectare sports complex designed to host international competitions.


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Press Contacts:
Nick Nixon
Account Director
T: +44 (0) 7467 743950

James Corbishley
Senior Account Executive
T: +44 (0) 7503 638051

Notes to Editors

NovaWorld Phan Thiet is a 1,000-hectare oceanside supercity project located in Phan Thiet City, Binh Thuan Province, Vietnam. One of more than 200 projects to be taking place in the province, the city will be connected to Ho Chi Minh City in less than two hours via the Dau Giay Phan Thiet Highway, while the Phan Thiet International Airport will welcome a large number of international and domestic tourists in the coming years.

PGA NovaWorld Phan Thiet is one of many key sports complexes to be located within NovaWorld Phan Thiet. The complex will play a large role in helping Binh Thuan to achieve its goal of welcoming 17.5 million visitors, including 2.5 million international visitors to the region by 2030 making it one of Asia Pacific’s leading destinations.

Nova Golf Clubs, a subsidiary of Nova Service Group – a member of NovaGroup, is committed to developing and operating the leading destinations for golf in Vietnam through its core values of effectiveness, integrity and professionalism. By developing serval international standard golf facilities across the country, Nova Golf is committed to growing the game. There is no more powerful proof of this than in partnership with the PGA of America, which will see it create academies and a dedicated education programme that helps evolve and cement Vietnam’s place as a premier destination for golf in region.

Tagmarshal partners with many private, daily fee, public and resort courses and several golf management groups including over 400 course partners across the globe, 30 of the Top 100 US courses such as Whistling Straits, Carnoustie, Bandon Dunes, Alcanada, Bernadus, Erin Hills, Baltusrol, Pebble Beach, East Lake, Pinehurst, Royal Portrush and more, as well as many $30-$50 green fee courses. To learn more about Tagmarshal’s on-course optimization technology, please visit

Golf Genius provides innovative software solutions to over 10,500 private clubs, public courses, and resorts in over 60 countries. Golf Genius also serves national associations including the USGA, Golf Canada, England Golf, the Legends Tour, the European Tour, and the PGAs of America, Australia, Belgium, Canada, Japan, Portugal, and New Zealand. Golf Genius has more than 170 employees, including 64 PGA professionals, with sales and support operations in the United States, Canada, the UK, Europe, and Australia. For more information, please visit


Nick Nixon - Account Director
Tel: +44 (0) 7467 743950